Marketing
Marketing is what turns a great product into a growing business. AI has made it possible for freelancers and small businesses to market like companies with full teams. This track teaches you how.
Outcome: You run effective marketing campaigns using AI tools and proven strategies.
Marketing Fundamentals: What Actually Moves People to Buy
Psychology, positioning, and offers — the core of any marketing campaign.
Building a Marketing Strategy with ChatGPT
Define your audience, message, and channel mix in one focused AI session.
Facebook and Instagram Ads with AI
Write ad copy, generate image prompts, and structure campaigns with AI assistance.
Email Marketing: Build Your List and Monetize It
Set up sequences, write broadcasts, and grow an email list using AI tools.
Organic Social Media Marketing
Grow your presence without ad spend — using consistent, AI-powered content.
Analyzing Campaign Results with AI
How to read your marketing data and ask AI the right questions to improve.
Marketing for Freelancers and Small Businesses
Practical playbooks for marketing yourself or a local business with limited budget.